National Cereal Day – March 7, 2024

National Cereal Day, celebrated annually on March 7th, is a tribute to one of America’s favorite breakfast foods – cereal. This day is not only a celebration of the delicious morning meal but also a recognition of the cultural significance and impact cereal has had on society.

History of National Cereal Day

National Cereal Day was first established in 1994 by C.W. Post, the inventor of Grape-Nuts, as a way to honor the invention of cereal. Since then, it has grown into a nationwide celebration, with cereal enthusiasts coming together to enjoy their favorite breakfast treat.

National Cereal Day, celebrated annually on March 7th, honors the breakfast staple we all know and love. While the exact origins of the day are unknown, it’s a fun opportunity to indulge in a bowl of your favorite cereal and discover its surprisingly rich history.

The history of breakfast cereal goes back to the 1800s, originating not as a sweet treat but as a health food.  In the mid-1800s, American diets were high in meat and lacked fiber. Dr. James Caleb Jackson, a health reformer who ran a sanitarium, is credited with creating the first breakfast cereal around 1863.  Jackson’s version was quite different from what we know today. It was made from graham flour dough rolled thin, baked, and then broken into small squares.  These squares were dry, flavorless, and difficult to digest. 

Around the same time,  Seventh-Day Adventist founder Ellen G. White believed that a bland diet promoted better health and moral character.  Her influence likely played a role in the development of early breakfast cereals. 

Dr. John Harvey Kellogg, who worked at Dr. Jackson’s sanitarium with his brother Will Keith Kellogg, is another key figure in cereal history.  They experimented with different grains and processes, eventually creating granola in the late 1800s.  In 1894, they accidentally flaked wheat berries that had been cooked and left sitting overnight, creating what would become Kellogg’s Corn Flakes.

Initially, Kellogg’s cereals were promoted as healthy breakfast options,  low in sugar and fat.  However, Will Keith Kellogg eventually saw the potential of a sweeter cereal and, in 1906,  founded the Kellogg’s Toasted Corn Flake Company (later shortened to Kellogg’s)  His brother, John Harvey, remained at the sanitarium and continued to produce his unsweetened cereals.

The early 1900s saw the rise of other cereal companies, and with them came the introduction of sweeter cereals aimed at children.  In 1933, General Mills introduced Cheerioats,  later shortened to Cheerios,  the first commercially successful oat-based cereal.  In 1939,  に登場 (tōjō – appeared)  Ranger Joe Popped Wheat Honnie, the first sugar-coated cereal aimed specifically at children. 

Since then, breakfast cereals have come in a seemingly endless variety of shapes, sizes, and flavors.  While some cereals remain true to their healthy food roots,  many are sugary treats aimed at children.  No matter your preference, National Cereal Day is a great excuse to pour yourself a bowl and celebrate this breakfast-time favorite.

National Cereal Day Activities

Cereal-themed Events:

Many communities host cereal-themed events on National Cereal Day, including cereal bar pop-ups, cereal-eating contests, and cereal-inspired cooking classes.

Social Media Campaigns:

Social media platforms are abuzz with activity on National Cereal Day, with brands and individuals sharing their favorite cereal memories, recipes, and trivia.

Breakfast Clubs:

Schools, workplaces, and community organizations often organize breakfast clubs on National Cereal Day, where participants gather to enjoy a communal breakfast of cereal and milk.

5 Facts About Cereal

Nutritional Value:

Cereal is a nutritious breakfast option, often fortified with essential vitamins and minerals like iron, calcium, and vitamin D.


Cereal is one of the most popular breakfast choices in the United States, with millions of boxes sold each year.

Historical Significance:

The invention of cereal revolutionized the breakfast industry, providing a convenient and portable morning meal option for busy individuals.

Industry Statistics:

The cereal industry is a multi-billion dollar industry, with a wide range of brands and flavors catering to diverse consumer preferences.

Cultural Impact:

Cereal has become ingrained in American culture, with iconic brands like Kellogg’s and General Mills shaping childhood memories and family traditions.

Why We Love National Cereal Day


For many people, cereal evokes fond memories of childhood breakfasts and Saturday morning cartoons.


Cereal is quick and easy to prepare, making it the perfect breakfast choice for busy mornings.


With hundreds of flavors and varieties to choose from, there’s a cereal to suit every taste preference.


National Cereal Day brings people together to celebrate their love of cereal, fostering a sense of community and camaraderie.

National Cereal Day Dates

2024March 7Thursday
2025March 7Friday
2026March 7Saturday
2027March 7Sunday
2028March 7Tuesday


National Cereal Day is a celebration of breakfast; it’s a celebration of community, nostalgia, and the simple joys of sharing a bowl of cereal with loved ones. Whether you prefer classic favorites like Frosted Flakes or adventurous blends like Cinnamon Toast Crunch, National Cereal Day is a time to indulge in your favorite breakfast treat and celebrate the magic of cereal.

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